The deal spans 12 years and is a sub-licensing agreement with Rogers Communications Inc., according to reports. Under the agreement, Prime Video will carry the Wednesday national games across Canada, replacing prior arrangements for those matchups on other platforms. The arrangement covers English- and French-language broadcasts, signaling a bilingual approach to NHL coverage on the streaming service.
Rogers Communications, which previously controlled a broad slate of NHL broadcasts in Canada, will sub-license the rights to Prime Video as part of the new pact. The details of financial terms and the exact number of games included in the Wednesday national schedule have not been disclosed in the initial announcements.
Industry observers note that the move expands Prime Video’s sports portfolio in Canada, aligning with Amazon’s broader strategy to bolster its live sports offerings and international reach. The new rights package complements existing Canadian distribution of Prime Video’s sports programming, including other leagues and events available on the platform.
Officials from Prime Video and Rogers were not immediately available for comment on the terms of the deal during the initial reporting window. The team matchups and broadcast teams for Wednesday nights will be announced closer to the start of the next season, with both English and French-language telecasts expected to be produced to cater to Canada’s bilingual audience.
The NHL’s Canadian broadcast landscape has seen ongoing disputes and reorganizations around national and regional rights in recent years. This latest arrangement positions Prime Video as a key national broadcaster for midweek games, a slot that was previously shared among different networks and streaming services.